Chile Passenger Vehicle Market July 2026: Sales Decline 8.0% as Hyundai Takes the Lead

Chile’s passenger vehicle market recorded an 8.0% month-on-month decline in July 2026, with total sales decreasing from 19,066 units in June to 17,543 units in July. The market declined by 1,523 units, reflecting weaker overall passenger car demand during the month.

The passenger vehicle segment reached 17,543 units in July 2026. Despite the overall market decline, competition among leading OEMs remained strong, with Hyundai and Kia recording growth and moving ahead in the July sales rankings.

Hyundai emerged as the leading OEM among the selected top five manufacturers, increasing sales from 1,573 units in June to 1,711 units in July 2026. The company added 138 units, representing 8.8% month-on-month growth, and accounted for 9.8% of Chile’s total passenger vehicle sales.

Kia recorded the strongest growth among the top five OEMs, with sales rising from 1,254 units in June to 1,703 units in July. The company added 449 units, representing a significant 35.8% MoM increase, narrowly trailing Hyundai by just 8 units.

In contrast, Suzuki experienced a notable decline, with sales falling from 2,049 units in June to 1,527 units in July 2026. This represented a decrease of 522 units, or 25.5%, marking the sharpest decline among the selected top five OEMs.

Toyota recorded 1,331 units in July, down from 1,447 units in June, reflecting an 8.0% decline. Chevrolet also saw sales decrease from 964 units to 796 units, representing a 17.4% month-on-month decline.

Key Insights

• Chile’s passenger vehicle sales declined by 8.0% MoM, reaching 17,543 units in July 2026.
• The market declined by 1,523 units compared to June 2026.
• Hyundai emerged as the July leader among the selected top five OEMs with 1,711 units.
• Hyundai recorded 8.8% MoM growth and accounted for 9.8% of Chile's total passenger vehicle market.
• Kia was the fastest-growing OEM, recording a strong 35.8% increase and reaching 1,703 units.
• Suzuki recorded the sharpest decline, with sales falling 25.5% MoM.
• The top five OEMs—Hyundai, Kia, Suzuki, Toyota and Chevrolet—accounted for approximately 40.3% of total passenger vehicle sales in July 2026.

Conclusion

Chile’s passenger vehicle market experienced a moderate decline in July 2026, with total sales falling 8.0% month-on-month. However, Hyundai and Kia delivered strong performances, with Hyundai taking the lead and Kia recording the fastest growth among the leading OEMs. Meanwhile, significant declines for Suzuki, Toyota and Chevrolet contributed to the overall market slowdown, highlighting mixed performance across Chile’s passenger vehicle market.